"Make a bold statement with this extreme-wear, waterproof eyeliner. Like a gel pot eyeliner encased within a crayon, this breakthrough formula is exclusive to Marc Jacobs beauty: a super-malleable gel eyeliner glides on smoothly for a flawless, precise application, then sets in place for all-day wear. A built-in sharpener helps mold product into a perfect point for an instantly sharp look."

- Marc Jacobs product description

Urban Decay 24/7 Glide-On Eye Pencil | Review + Swatches

Urban Decay 24/7 Glide-On Eye Pencil

Urban Decay describes this eyeliner as creamy, forever-lasting, and waterproof. They say that it is "velvety-soft, and stays soft and creamy for blending (about 30 seconds), then dries down to a long-lasting finish that will not budge."

"Created with 50% moisturizing ingredients suspended in a sophisticated waterproof formula, 24/7 Eye Pencils offer long-lasting color and a dreamy, creamy feel when applied. With Jojoba Oil, Vitamin E and Cottonseed Oil."
- Snippet from Urban Decay's Product Description on urbandecay.com 

The Urban Decay 24/7 Glide-On Eye Pencils are available for $20 each in the US at Ulta, Sephora. If you are in the UK they are available for £15.50 at Debenhams. You can also find them for $20 on urbandecay.com or find a store near you on UD's Store Locator.

Here's my experience with the Urban Decay 24/7 Glide-On Eye Pencil